From its very beginnings in the 50’s, Cabo’s La Palmilla has been the “it” place for the “it” set. Founded by pilot playboy Abelardo Luis Rodriguez (who also happened to be the son of a former Mexican president), La Palmilla’s original 15 rooms (there are now 172) hosted the likes of John Wayne, Lucille Ball, Clark Gable and Dwight Eisenhower, all of whom arrived by private plane or yacht.

Now, it’s easier for the megastars to get to this exclusive cliffside retreat that offers 24-hour butler service, Michelin-trained chefs and a spa that regularly lands on the elite lists. But it’s no less posh.

The spa, not to mention the easy 1.5-hour flights from LA, are just a couple of the reasons Jennifer Aniston chose to throw her 41st birthday bash there. Courteney Cox (along with husband David Arquette and daughter Coco Riley, Aniston’s beloved goddaughter), Sheryl Crow, Kathy Majimy and Jason Bateman (and wife Amanda Anka) helped her celebrate with six hours of dancing and contributions to Friends of El Faro, the Tijuana orphanage she sponsors.

Gerard Butler, her co-star in Bounty Hunter who was also in attendance, wasn’t the only butler. In fact, La Palmilla’s pool butlers, chosen regularly as the world’s best, not only spritz sunbathers with mists of water, but they distribute cool towels and iPods, offer foot massages and popsicles and even make sure sunglasses are free of nasty smudges.

La Palmilla’s 250 acres also has a 27-hole Jack Nicklaus-designed golf course, a seaside wedding chapel, a high-powered telescope (complete with resident astronomer to point out nightly constellations) and menus with such specialties as tuna wasabi pizza.

Other recent “it” guests include Orlando Bloom, Natalie Portman, Laura Linney, Kate Bosworth, Jessica Alba and Cash Warren.